What are the rules of creating website in Japan?

6 comments

1. Use as many images as possible so no translators work.

   But seriously, no. Japanese websites are… not well made.

2. I am unaware of country specific regs for websites.

3. I know a lot of people hate AI posts, but I inputted the OP’s questions and got a pretty comprehensive response. Should be useful as a starting point. Though I would recommend just analyzing a ton of popular Japanese websites and using those as a guideline in regard to design, if making a similar design is really your goal. Unless you are fluent in Japanese, it will probably be difficult to make a professional-level text layout however.

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   Creating a website targeting a Japanese audience involves understanding both the legal regulations and cultural preferences unique to Japan. Let’s break this down into two parts: legal considerations and cultural considerations.

   **Legal Considerations**

   * Data Privacy Laws: Japan has stringent data protection laws. The Act on the Protection of Personal Information (APPI) is the main legislation governing data privacy. It mandates how personal information should be collected, used, and protected. If your website collects personal data, you need to be compliant with these laws.

   * Content Regulations: Japan has specific laws regarding content, especially that which might be considered harmful or inappropriate. Ensure that your website does not host or link to content that violates Japanese law.

   * Intellectual Property: Respect for intellectual property is strong in Japan. Ensure that any content, images, or media you use are either original, licensed, or fall under fair use.

   * E-commerce Laws: If your website involves e-commerce, be aware of consumer protection laws. These include clear display of business information, product descriptions, return policies, and privacy policies.

   * Domain Registration: If you choose a .jp domain, there are specific requirements you need to fulfill, like having a physical address in Japan.

   **Cultural Considerations**

   * Design Aesthetics: Japanese website design often differs from Western standards. There’s a tendency towards more information density, vibrant colors, and animated elements. This is rooted in the Japanese script’s complexity and the local preference for detailed information.

   * Color Symbolism: Colors carry cultural meanings. For example, white is often associated with purity and red with energy and good fortune. Avoiding improper color usage is less about restrictions and more about being mindful of these associations.

   * Language and Localization: Offering a Japanese language option is crucial. This includes not just translation but also localization – adapting the content to suit cultural preferences and norms.

   * Mobile Optimization: Japan has a high mobile internet usage rate. Ensuring your website is mobile-friendly is vital.

   * Attention to Detail: Japanese culture values precision and detail. This translates into expectations for high-quality, detailed content and meticulous customer service.

   * Social Norms and Sensitivities: Be aware of local customs, traditions, and sensitivities. This includes understanding current trends, popular culture, and societal norms.

   In summary, when creating a website for a Japanese audience, adhere to local legal requirements, especially regarding data privacy and content regulation. Culturally, pay attention to design aesthetics, language, and local customs to ensure your website resonates with the Japanese audience. It’s advisable to consult with local experts or legal advisors to ensure full compliance and cultural appropriateness.

4. Cram the screen with as much text as possible. Whitespace is your enemy, don’t allow it to exist.

5. I’ll give you one. Make sure your SEO is optimized for Yahoo Japan. Google never got there.

6. ​

   This is the site that introduces Japanese WEB sites.

   Old-fashioned? See for yourself.

   [https://webdesignclip.com/](https://webdesignclip.com/)

   If you create a site that teaches Japanese designers about designs that are better than ours here, please let me know the URL. I am sure it will be a great design.