When asked, "What prompted you to start investing in Airbnb? (Multiple responses allowed)" (n=104), 61.5% responded, "Wanted to utilize vacant houses," followed by 43.3% who said, "Interested in real estate investment," and 41.3% who wanted "to earn additional income."
Q1. What prompted you to start investing in Airbnb? (Multiple responses allowed)
- Wanted to utilize vacant houses: 61.5%
- Interested in real estate investment: 43.3%
- Wanted to earn additional income: 41.3%
- Wanted to start a business leveraging tourism demand: 37.5%
- Influenced by the success of other Airbnb owners: 31.7%
- As part of long-term asset management: 27.9%
- Other: 1.0%
- Don’t know/can’t answer: 4.8%
These findings highlight the diverse motivations behind investing in Airbnb, with a significant focus on making practical use of vacant properties, exploring real estate opportunities, and generating additional income.
by fujiwara___